Marketing Strategy

  • From ‘Ugh’ to ‘Urgent’: Writing Event Copy That Sells Out Fast

    From ‘Ugh’ to ‘Urgent’: Writing Event Copy That Sells Out Fast

    Create urgency and sell event tickets now when you level up your copywriting skills. Give your readers a bad case of FOMO when you use these event marketing copywriting tips.

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  • Why Content Is the Sales Weapon You Can’t Ignore in 2025

    Why Content Is the Sales Weapon You Can’t Ignore in 2025

    Content is your new sales team in 2025. Learn how blogs, social posts, and videos can build trust, attract high-ticket clients, and sell for you 24/7.

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  • 5 Reasons LinkedIn Is the Most Underrated Event Marketing Tool of 2025

    5 Reasons LinkedIn Is the Most Underrated Event Marketing Tool of 2025

    LinkedIn is the most powerful platform for B2B event marketers in 2025. Learn 5 underrated strategies to land high-ticket clients, boost authority, & grow organically.

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  • The Magnificent 7: Marketing Moves That’ll Actually Grow Your Business in 2025

    The Magnificent 7: Marketing Moves That’ll Actually Grow Your Business in 2025

    Most marketers play small. These seven bold strategies are how real businesses grow fast in 2025. Steal them now.

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  • Virality Isn’t a Fluke: How to Engineer Moments That Get Shared, Snapped, & Saved

    Virality Isn’t a Fluke: How to Engineer Moments That Get Shared, Snapped, & Saved

    Learn how to strategically design and capture those “wow” moments at all your New York City events with marketing that inspires viral responses.

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  • Micro-Influencers: Leveraging Niche Audiences for Event Promotion

    Micro-Influencers: Leveraging Niche Audiences for Event Promotion

    Unlock the power of micro-influencers for event marketing in 2025. Learn how they drive engagement, boost ticket sales, and deliver big results on a budget.

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  • The Science of Event Ticket Pricing: How to Maximize Revenue

    The Science of Event Ticket Pricing: How to Maximize Revenue

    Maximize your event revenue with tested pricing techniques top planners are using right now.

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  • The Best LinkedIn Strategies for Promoting Corporate Events

    The Best LinkedIn Strategies for Promoting Corporate Events

    Master the LinkedIn tactics that help event planners move from visibility to registration.

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  • Email Marketing for Events: How to Get More Engagement (and Better Turnout)

    Email Marketing for Events: How to Get More Engagement (and Better Turnout)

    Boost event attendance with smarter email marketing. Learn top 2025 strategies for NYC planners and get inspired at The Event Planner Expo.

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  • Exploring Experiential Event Trends 2025

    Exploring Experiential Event Trends 2025

    Transform your NYC corporate events into experiential event moments with these popular trends.

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  • Turn One Event Into 10 Leads: How to Create a Marketing Funnel That Starts on the Dance Floor

    Turn One Event Into 10 Leads: How to Create a Marketing Funnel That Starts on the Dance Floor

    Learn how to turn one unforgettable event into a steady stream of leads. Discover smart, actionable funnel tactics in this guide.

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  • The Ultimate Guide to Event Marketing: Selling Out Your NYC Events

    The Ultimate Guide to Event Marketing: Selling Out Your NYC Events

    This fun, real-talk guide to event marketing dishes out smart, sassy tips to boost buzz, pack venues, and keep your audience coming back for more.

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  • Top Event Hashtag Strategies for Event Planners

    Top Event Hashtag Strategies for Event Planners

    Check out these marketing strategies for elevating your hashtag game in a big way for all your New York City events.

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  • Rethinking the Event Marketing Funnel: Why the Journey Isn't Always a Straight Line (and Why That's Okay)

    Rethinking the Event Marketing Funnel: Why the Journey Isn't Always a Straight Line (and Why That's Okay)

    Explore why live events prove the buyer’s journey isn’t linear, and how planners can design more dynamic, personalized attendee experiences.

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  • Networking in NYC: 5 Top Ways to Open New Doors to Event Opportunities

    Networking in NYC: 5 Top Ways to Open New Doors to Event Opportunities

    Explore ways to network in the competitive event planning industry in New York City.

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  • How to Create Instagram-Worthy Event Spaces That Guests Will Love

    How to Create Instagram-Worthy Event Spaces That Guests Will Love

    Discover insider tips on how your next New York event can take over guests’ Instagram feeds and showcase your event planning skills.

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  • How to Leverage Social Media for Pre-Event Buzz and Engagement

    How to Leverage Social Media for Pre-Event Buzz and Engagement

    Boost event buzz with social media. Learn key strategies to engage attendees and build hype before the big day.

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  • Mastering Event FOMO: Creative NYC Campaigns That Sell Out Quickly

    Mastering Event FOMO: Creative NYC Campaigns That Sell Out Quickly

    Discover how to master FOMO to create unforgettable campaigns. Actionable strategies to plan your next event.

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  • Creating Instagram-Worthy Events: Top Insights for Generating Social Media Buzz

    Creating Instagram-Worthy Events: Top Insights for Generating Social Media Buzz

    Generate social media buzz and sell oodles of NYC event tickets when you market on Instagram. Use our top tips for Instagram marketing to get everyone and their brother talking about your NYC event.

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  • Event Planner Growth: 10 Insights to Make the Most of Your Networking Opportunities

    Event Planner Growth: 10 Insights to Make the Most of Your Networking Opportunities

    Don’t just attend a networking event when you can come prepared to leverage every networking opportunity to grow your business.

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