4 AI & Automation Tools You Must Know in 2025 to Stay Ahead of the Game
Let’s keep it real.
Most business owners are asleep at the wheel when it comes to AI. They’ve heard the buzz, maybe dabbled with ChatGPT — but they’re not actually using it to make more money, save time, or scale.
Here’s your wake-up call.
If you want to compete in 2025 and beyond, you need tools that give you leverage — not just cute hacks. So here are 4 real-deal AI and automation tools that are already transforming our business at EMRG Media.
1. Go High Level (GHL) – The Ultimate Automation Beast
Forget thinking of it as just a CRM. GHL is a full-blown automation ecosystem.
- Drip campaigns, SMS, pipeline tracking, AI integration — all in one place.
- It's like HubSpot and Salesforce had a baby… but without the crazy price tag.
Pro tip? Hire a GHL expert to set it up. Or if your budget's tight? Roll up your sleeves and learn. Either way, this tool is a weapon.
2. Canva (Now with Magic AI) – Your All-In-One Design Suite
If you’re not using Canva in 2025, you're getting left behind.
- We use it for literally everything — social posts, pitch decks, flyers, proposals, you name it.
- And now with Magic AI features, it’s even faster.
Design has never been this accessible. It’s not just pretty — it’s powerful.
3. Otter.ai – The Zoom Note-Taking Workhorse
We’re all on back-to-back calls, meetings, and masterminds.
Otter.ai listens, transcribes, and summarizes it all.
- It’s your AI assistant taking notes 24/7.
- Then? Plug those transcripts into ChatGPT, summarize, and turn them into SOPs, content, or decisions.
I don’t run meetings without it anymore. Period.
4. ChatGPT – But Only If You Actually Know How to Use It
Let’s be honest — 90% of users don’t go past the basics.
Correct a letter. Ask for a blog outline. Maybe rewrite a paragraph.
That’s fine. But if you're running a company? That’s weak sauce.
I train my staff to use Custom GPTs. To prompt like pros. To use GPT for sales follow-ups, proposals, blog outlines, scripts — you name it.
Learn to use this tool properly, and your output multiplies.
Some of my staff now produce the work of 3–5 people. Not because they’re superhuman — but because they’ve got AI assistants working alongside them.
Want to go deeper on this? Come to the Event Planner Expo 2025.
We're running a full AI + Automation Power Panel at the Speaker Series.
You’ll meet the people who are actually using these tools to grow. To build. To close more deals.
Not the theorists. The operators.
If you’re serious about scaling your business in 2025, get in the room.
