The Event Planner Expo 2025
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Faux Real: Using Fake Florals, Foods, and Fabrics to Fool (and Delight) the Eye
Never thought about using fake florals, foods, or fabrics at your events? You’re missing out (faux real)! Learn how to go faux to fool (and delight) the eye.
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Ambient Artists: The Rise of Background Entertainment That Changes the Energy
Are you booking ambient artists at your events? Learn about the rise of background entertainment that changes the energy of events.
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Branded Bites: How Custom Logos on Food Are Dominating the Catering Scene
Branded food will make your guests salivate every time they see your logo. These branded bites prove the way to your attendees’ hearts is through their stomachs.
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From Farm to Fifth Avenue: Hyperlocal Catering That Guests Brag About
Locally sourced food for events is the best thing since sliced artisanal sourdough bread. Source local food for your next event to wow guests and clients.
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NYC Event Planner Confessions: What They Don’t Teach You About Clients, Vendors, and Burnout
Burnout in the event planning industry is real and dims your spark, find out how to relight the flame by attending The Event Planner Expo 2025.
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How NYC Planners Are Monetizing Beyond the Event
Discover genius new ways to monetize your events as a top event planning professional in New York City.
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From ‘Ugh’ to ‘Urgent’: Writing Event Copy That Sells Out Fast
Create urgency and sell event tickets now when you level up your copywriting skills. Give your readers a bad case of FOMO when you use these event marketing copywriting tips.
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How to Get Sponsors to Promote Your Event (For Free!)
Promote your event for free? Sponsors make it possible to fill seats while driving down marketing costs.
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The Power of Co-Branding: How to Align with the Right Sponsors for Maximum Impact
Discover how strategic co-branding can transform your events from transactional to unforgettable. Learn how to attract the right sponsors, create authentic partnerships, and make your next event a mag
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The Future of Attendee Engagement: AI, Gamification & Personalized Experiences
Discover how AI, gamification, and personalization are reshaping attendee engagement in 2025. Learn how today’s top NYC event planners are using smart tech and human-first strategy to create unforgett
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How to Turn Passive Event Attendees into Active Participants at Your NYC Events
Want your guests to do more than just show up? Discover 10 powerful strategies NYC event planners are using to spark real participation. Learn how to turn passive attendees into active, engaged fans.
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Scent Pairing Is the New Wine Pairing: How to Activate Every Sense at the Table
Ready to elevate your events to the next level? Learn why scent pairing is the new wine pairing and how to use it to activate every sense at the table.
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Silent Discos, Drone Shows & Other Unexpected Entertainment Trends
From silent discos to drone shows, discover the unexpected entertainment trends event planners are using to wow guests, elevate brand experiences, and keep the buzz going long after the event ends.
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Planning for Personality: Customizing Social Events Based on Guest Energy, Not Just Demographics
Designing social events around your guests’ energy levels can create more engaging, memorable experiences.
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How to Use Event Entertainment to Reinforce Your Client’s Brand Message
Learn how to use entertainment to support your client’s brand message and create unforgettable event experiences. Get smart strategies and real-world tips for booking acts that resonate.
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Which One Drives More Event Impact: Celebrity Appearances or Emerging Talent?
Wondering whether to book a celebrity or showcase emerging talent at your next event? Explore the pros, cons, and real impact each choice can have on event success.
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Let the Guests Steal the Show: Why Social Events Should Be Designed for Participation, Not Performance
Social events thrive when guests are invited to play an active role, and here’s how to design experiences where everyone gets to shine.
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7 Reasons Every NYC Event Planner Should Be Producing Experiential Events
Experiential events help elevate your event portfolio to showcase your creative talent while building your brand. Discover why you should incorporate experiential events into your repertoire.
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15 Genius Experiential Event Ideas to Incorporate in 2025
Reimagine your event strategy with 15 experiential ideas that drive engagement, spark emotion, and deliver ROI in the 2025 event landscape.
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How to Craft Proposals that Get Big-Budget Approvals
Get your event proposals approved faster. Learn how to pitch big-budget ideas with confidence, clarity, and strategy.
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