Have you ever been at an event and thought, 'I wish I was doing something else right now!' If so, then we've got some good news: the future of event apps will allow you to create a one-of-a-kind experience that's designed just for you. Instead of being forced to watch in horror as your friend tracks down a bathroom code or deal with the frustration of losing your place in line for drinks, you'll soon be able to use an app that does all of this for you.
You can think of it as having your own personal concierge. We'll be using some of the best event apps ourselves at The Event Planner Expo this year and we wanted to share some ways apps in 2022 will customize events to meet all your needs:
The top event apps in 2022 will be all about personalization.
The best mobile event apps in 2022 will be all about personalization.
The problem with the word “personalization” is that people tend to think of it as only applying to the app itself. In fact, personalization is a lot more than just customizing your app with colors and logos. Personalization can also be an integral part of the event planning process and even how attendees interact with one another at an event itself!
Customizable channels will allow attendees to build their own experience.
You’ve heard the phrase “customer-centric.” You know it means your business needs to be focused on your customers, but what does that really mean?
Customizable channels will allow attendees to build their own experience. This means you can create a mobile app that allows attendees to view content relevant to them and how they want to use it. Imagine being able to select what types of sessions you want, or even which speakers are most important and vital for you at an event! What if I told you there was an app where attendees could choose topics they wanted covered during a conference? Or choose whether they want video/audio content or just text? Or even filter out topics that don't interest them (like politics).
Personalized notifications will ensure that you don't miss out on anything.
With the help of big data, personalized notifications will ensure that you don't miss out on anything. For example, if you've expressed an interest in attending events hosted by your favorite sports team or if you're a frequent visitor to the concert venue where they perform, then an alert might pop up on your mobile device when there's a show coming up. The same goes for other events: If your friend likes going to museums and they're nearby one that has one of those "free admission" days, it might be worth checking out! Or if you live within walking distance of several restaurants with different cuisines and budgets in mind—like Thai food versus steakhouse fare—then maybe an alert about their weekly specials would be more useful than generic updates about upcoming concerts and sporting events.
Apps will let you see what events your friends are going to and let you buy tickets together.
If you’re looking to go out but don’t know what to do, or simply want an easy way to find out what your friends are doing, these apps will let you see what events your friends are going to and let you buy tickets together. You will also be able to see what events your friends have attended and bought tickets for.
Event apps in the future will be able to customize events to your tastes.
One of the most exciting developments in event planning is the ability to customize your experience. In 2022, we'll see event apps that are able to personalize their offerings based on your tastes and location.
For example: If you're a big fan of wine tasting events, an app may be able to suggest similar events at venues near you (based on past preferences) or even offer an exclusive discount if you attend one within three days!
The idea isn't so farfetched—event apps already do this kind of thing with music festivals and sporting events by allowing users to filter their search results by genre and artist name.
Event apps are going to be more personalized than ever.
We can expect more personalized apps this year. That's how the future works, right?
At the very least, you can expect a lot of apps to use your location to customize your experience. For example, you might get a discount at a local shop when you're in the neighborhood or see an ad for something related to where you're standing (say, if there's an ice-cream stand nearby).
And that's just one example. Apps will also be able to personalize their experiences by using other user data—like their preferences and social media accounts—to make their content more relevant for each individual user. An app could show ads from nearby restaurants based on what food groupings have been searched for previously or which restaurants have been checked into via social media.
Conclusion
All in all, event apps are going to be a great way to stay up to date on events. They’ll make attending events easier than ever before, and they’ll help you stay connected with your friends and family. The future of event apps is bright! Check out our blog for more event tech tips & info!
