Event planning in NYC moves fast, and staying ahead means working smarter, not harder. Busy event planners can save time and better utilize their resources by implementing event-specific technology. And it's the AI-powered tools that will help you to streamline operations, improve attendee experiences, and make your event businesses more efficient than ever. Consider improving and growing your business by using AI with these high-value insights.
Enhanced Networking Opportunities
When you're in the event planning world of professional events, networking is an essential element of your business. AI-powered networking tools are the perfect addition to your growth strategy, too. By offering this technology, event planners can make it easier for attendees to connect with each other. The AI networking software can provide attendees with suggestions based on similar interests, mutual connections, and professional experience. It's like the tech version of a networking introduction and digital handshake - brilliant.
Improved Analytics for Marketing
Marketing is essential for promoting events and the event planning business. By using AI, event planners can optimize their marketing efforts. To use this software effectively, start by entering the performance data from previous events. Then, use it to compare against the performance of current events. With the resulting data analytics, event planners can look for gaps in their marketing efforts. Then, analyze the resulting performance. As event planners work, they can optimize their marketing efforts to create content and marketing that effectively targets the ideal client and guest attendee.
Chatbots for Attendee Support
You can spend a significant amount of time providing support to event attendees during the actual event. In many situations, you will find yourself answering the same questions repeatedly. Utilizing AI can give you this support time back by providing attendees with the answers they need without your involvement. An event app or chatbot can be programmed to provide all the answers someone could want or need for a particular event. The technology is available for use at any time, allowing attendees to get answers whenever they want in real-time. This improves the experience for the attendees while freeing up staff for other critical tasks.
Predictive Analytics for Event Planning
Use AI to make your event planning more effective. Using event planning software with AI can help you optimize your events. Use the AI to forecast attendance and attendee engagement. This can help event planners properly account for traffic volume and flow. That way, resources are allocated efficiently. Attendees will have a better experience with fewer back-ups that create unnecessary crowding, and resources won’t run out before all attendees have a chance to experience the interactive elements of the event.
Virtual Assistants for Task Automation
Event planners will need to also manage the big-picture and the daily tasks of their businesses. These daily tasks can accumulate to the point of taking up a significant amount of your time if you're not careful. This could be time better spent elsewhere in your event planning business or curation process. A virtual assistant that utilizes AI can take over these administrative tasks for you, lightening the load. Use this software to handle scheduling, reminders, and billing. With these tasks being addressed, it is easier for event planners to grow their business.
Use AI to Streamline Your NYC Event Business
Artificial intelligence doesn’t have to be scary or threatening. And hopefully, this list can make it less intimidating if you weren't sure where to start with AI in your business. You can use this technology to optimize and streamline all your event planning efforts and business practices. And with reduced workload and improved methods, you can grow your event planning business in a big way this year. Speaking of event business growth will you be attending The Event Planner Expo 2025? Attending The Expo this year is another way professional event planners can learn, grow, and enhance their businesses. Connect with other industry professionals and learn how they are using AI to improve their event planning efforts.
Get your tickets to this year’s highly-anticipated, Event Planner Expo and take your events to the next level!
