Up & Down NYC

June 16, 2019 Susan Serena

When the Butter Group launched Up & Down in the same space that party goers knew as The Darby and Nell’s on West 14th St., they put into fruition their vision of opening a venue in New York City that would become every nightlife fanatics’ favorite place.

Picture courtesy of Up & Down NYC

The design concept at Up & Down in NYC is that of a classic nightclub environment filled with blue banquettes, an elevated booth for the DJ to spin top music selections, and crown moldings from the walls to the ceilings. That’s what you’ll find on the upper level of this prevalent venue in New York City.

This NYC venue was named Up & Down because it offers two levels of event space and that’s not just for club nights. Event Planners in New York often recommend Up & Down to their clients for private events. It’s one of the few event spaces that offers an artistic and social environment that can help event professionals produce a variety of experiences. So, for multi-faceted events where you can make use of a venue that has two levels, this NYC venue should be prominent on your radar.

Picture courtesy of Gotha Club Cannes


The upper level of UP & Down offers a:

  • Drop down screen & DVD player
  • State of the art lighting system
  • Built-in stage area

While the upper level is designed for those who are looking for a space that contains a state-of-the-art sound system and wish to deliver an all-night dance party experience, a concert, a stage performance or more for guests, that’s not all Up & Down can deliver.

For a more adventurous and intimate event you can elect to host an event on the lower level. The downstairs is ideal for corporate events because it offers a variety of creative components, including branding opportunities that would be perfect for product launches and fundraisers.

Picture courtesy of Up & Down NYC


The lower level of Up & Down offers a:

  • A private karaoke room that fits anywhere from 12-15 guests and offers 12 large screen television that can be used for projecting branding content.
  • Photo booth with customizable options that include the ability to brand the photos that are printed.
  • Pin spot lighting
  • Relaxed environment with plenty of seating like the couches that are spread around the event space, and coffee tables.
  • Private area outside that contains a smoking section.
  • Hidden “staircase to nowhere” that can be used as a VIP room but is known as the “secret room.”
  • Staircase that connects the two floors and has custom geometric lighting installed.

Picture courtesy of Up & Down NYC

While outside catering is permitted, Up & Down’s Iron Chef Alex Guarnaschelli has an eclectic menu for you to choose from for all types of events.

The total capacity at Up & Down is up to 400 people on the upper level, and same for the lower level. The entire venue is approximately 9,000 square feet (4, 500 sq. ft. per floor). You can accommodate 456 seated guests and 800 standing.

If you manage or own a venue in New York and you would like to be featured on our website, feel free to contact us today to get your space listed on a site that will introduce your location to Event Planners in NYC.


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