How Improving Your HR Skills Can Improve Your Event Planning Business

December 5, 2022 Desiree Homer

New York event planners have the unique advantage of servicing a wide variety of client types. One day, you’re coordinating with brides and families. The next day, you could be strategizing with corporate marketers or brand representatives. The great aspect of events is that everyone can have a planning need. So, how can you be improving your skills in a way that allows you to engage more deeply with all these different types of planning conversations? The answer might just lie in human resources. 

What HR Core Competencies Can Add

HR professionals will tell you a lot of what drives their success in their roles involves perspective and neutrality. Having tough conversations with employees, for example, requires professionalism through a lens of diplomacy. As an event planner, you can improve your engagement efforts by modeling the same perspectives and neutrality. Coaching clients through event decisions, coordinating vendors, and marketing techniques can all benefit from an HR-infused approach. 

Understanding People and Relationships

Event planning requires an inherent understanding of people. You’re creating experiences that speak to their preferences, likes, and feelings. HR core competencies are similar in that understanding. Becoming more resilient as an event planner with HR knowledge will allow you to connect more deeply in creating event purpose, brand identities, company cultures, and family traditions. 

Improving How You Communicate

Communicating from a position of human resources can be beneficial, too. Learning how to discuss event plans, how to provide direction to vendors, and how to collaborate with others is essential to your success. Improving those conversational traits will only enhance your effectiveness as a planner.

Adding HR to Your Repertoire

So, how can you introduce or infuse HR into your learning efforts? For many, entrepreneurial growth can come in many forms, from online webinars to SHRM-sponsored courses and certifications. And it doesn’t have to be an overwhelming process when you approach it one learning step at a time. 

As you explore ways to improve your skills as a New York event planner, consider the many benefits of human resources education. The traits and methods commonly used among HR professionals align well with the core nature of event planning processes. 

The best way to learn how to improve your event planning business model and entrepreneurial skills is to get in the room with the industry’s top professionals to learn. Get on the waitlist now for The Event Planner Expo 2023!

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