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Sports Fans Take on Fanatics Fest

Published Date
Author Desiree Homerr

Sports fans will have plenty to explore when Fanatics Fest NYC returns to the Javits Center July 16th to 19th, 2026. The event combines athlete appearances, collectibles, gaming, live programming, and interactive experiences across four days in Manhattan.

The Sports World Takes Over the Javits Center

A major part of the weekend is the lineup itself. Appearances are expected from some of the biggest names in sports and entertainment, including LeBron James, Tom Brady, Aaron Judge, Kevin Hart, Jay-Z, and many others.

A few highlights on this year’s schedule include:

  • The World Cup makes a stop in Manhattan. Fanatics Fest will host the official FIFA World Cup Final press conferences before the championship match, as well as a watch party for the Final on July 19th.
  • Gaming gets in on the action. Fans will have an opportunity to play the newest Call of Duty title ahead of its release and hear from members of the development team.
  • Collectors have plenty to browse. More than 250 dealers from around the world are expected at the event, along with rare memorabilia, trading cards, exclusive merchandise, and limited-edition releases.
  • Live events fill the weekend. Interviews, conversations, competitions, fan experiences, and special appearances take place throughout the show floor.


Fanatics Fest has become a meeting point for several corners of sports culture. One section focuses on collectibles, another on gaming, and another on athlete appearances, with plenty more in between. Tickets are on sale now!

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