What Event Planners NYC Want to do to Improve Business for 2017

August 20, 2016 Susan Serena

For the year 2017 and beyond, event planners NYC need to do a number of things to improve their businesses. With new emerging trends, changes in demand and preferences by clients and potential customers, there are a number of things that should be done. Here are some of the things event planners NYC want to do to Improve Business for 2017:

Network and network more

The key to building your customer base and build a successful event business is by networking. The best clients come from being introduced by a friend or someone who enjoyed the services you rendered. Being an events person you need to be an approachable, likable and generally social person. Selling your talents is your primary objective the rest come second. In order to improve business, event NYC planners are planning to network more than the previous years.

Have an elaborate plan

Whoever said if you fail to plan, you plan to fail was right. In everything including business you need to have an elaborate plan. Planning does not create riches or make you a success but it makes you focus on the core issues that will enable you to succeed. This is something that most event planners NYC fail at. You are given an event to plan but you do not have the right an elaborate plan on how to execute and make the event a success. So in order to prevent mishaps and lack of coordination, event planners NYC are looking for better ways that can make them better planners.

Adapt to changes

Technology is always dynamic and this makes everything that is technology related to also be dynamic. Social media networks and platforms are always changing. This means that you should be up to speed to identify the new changes and adapt to them. You should always be on the forefront of checking out the new trends and new social media platforms and how bets you can use to your advantage.

Being honest with clients

This is something that has led to the failure of numerous events management businesses. You first need to be honest with yourself then be honest with your clients. If you are not able to meet the deadline set by a client be open and honest about it; let the client know up front. If you do not have the capacity to organize an event as requested by a client, let the client know about that at the right time. Do not wait until the last day for you to inform the client of your inability to deliver as agreed. 


Never lose sight of why you got into the events industry to begin with. Yes, you wanted to create event magic whether it was a social or corporate event, but the real reason is that you wanted to create emotion through the outcome of your productions.  Attend The Event Planner Expo in NYC to sharpen your skills and learn about new tools, all while you network amongst the best event professionals in the industry.

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